Monday, March 15, 2010

Your Brand is the first step

As much as I try and preach to people that their brand and their modern resume is an important part of their career growth, it’s just the first step. A modern resume might help you get an interview, but that isn’t a job.

Once you get the interview, it’s important to present yourself in a professional manner that will add to your brand and help you get the job. The last thing you want is for someone to be incredibly impressed by your brand, and your resume, but then be disappointed when they interview you.

Here are a few links that contain tips for interviews that I think could help.

Ultimately you need to be yourself, and be honest. However, if you get nervous, and you don’t necessarily present a good image, here are a few things. If you’re not sure if you make a good impression, ask a friend.

  • Speak slowly – Most people start to ramble and talk quickly when they are nervous. And most people are nervous in an interview. Take a breath, and compose yourself for a second before answering.
  • Dress slightly up – I always ask what the dress code is when scheduling an interview. If they are business casual, I’d wear an Oxford and slacks (or the woman’s equivalent), perhaps a tie. If they wear ties, wear a suit.
  • Bring a copy of your resume on paper – You’d be surprised how often an interviewer doesn’t have one.
  • Turn off your cell phone – or leave it in the car. It’s really, really annoying to have one go off when I’m interviewing someone.
  • Talk through your answers - Even if you don’t know the answer, you can show them how you think. If in doubt, I’d also recommend that you explain where you’d go to look for help.

There are plenty more, and the best advice I can give you is to practice an interview with a friend, or a manager. Ask them to really quiz you on topics, ask you code questions and traditional interview questions.

Practice makes perfect, and it definitely helps you to perform better in an interview.

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