We don’t have it, but I think this piece has a good idea in some ways. Perhaps we should have a reset button for children when they become adults. Often the things we might do at 15, or 17, are not the things we would do when we are 21 or 22 and entering the workforce. The things we might do before we enter military service are often not what we would do later.
We might, but in that case, does a brand reset matter? We’d just rebuild the same brand.
We don’t have those things, however, and in the technology world (and perhaps others soon), our brands, our reputations, and our history will follow us around. If that’s a good brand, we may have more, or better, opportunities. If it’s a poor brand, we may have few.
Do good work. Do professional work. Build a positive brand.